The Indian film industry is known for producing some of the most spectacular and entertaining movies in the world. Among the many successful films that have been produced in India, Raees stands out as a record-breaking success. Released in 2017, Raees was a crime-action thriller that captured the hearts of millions of moviegoers worldwide. The film was not only a critical success but also a commercial blockbuster, breaking several box office records. In this article, we will take a closer look at the Raees box collection and explore what made this movie such a massive hit.
The Storyline of Raees
Raees tells the story of a bootlegger named Raees Alam, played by Shah Rukh Khan, who lives in the city of Gujarat during the 1980s and 1990s. The movie portrays his rise from a small-time bootlegger to a powerful and influential figure in the city’s underworld. Along the way, he faces several challenges, including opposition from the police and rival gangsters. The movie is a thrilling ride from start to finish, with a gripping storyline and excellent performances from the cast.
The Cast and Crew of Raees
One of the reasons why Raees was such a massive success was its talented cast and crew. The movie was directed by Rahul Dholakia, who is known for his work in movies like Parzania and Lamhaa. The lead role of Raees Alam was played by Shah Rukh Khan, who is one of the most popular and successful actors in the Indian film industry. The supporting cast included talented actors like Nawazuddin Siddiqui, Mahira Khan, and Atul Kulkarni, who delivered outstanding performances.
The Marketing Strategy of Raees
Another factor that contributed to the success of Raees was its innovative marketing strategy. The movie’s producers adopted a unique approach to promote the film, which included releasing a series of teaser trailers and posters that created a buzz among the audience. They also organized several promotional events and contests, which helped to generate excitement and anticipation for the movie’s release. The marketing campaign was a huge success, and it helped to create a massive hype around the movie.
The Box Office Collection of Raees
The box office collection of Raees was nothing short of phenomenal. The movie was released on January 25, 2017, and it grossed over Rs. 20 crores on its opening day. By the end of its first weekend, the movie had collected over Rs. 93 crores, making it one of the highest-grossing movies of all time in India. The movie continued to perform well in the following weeks, and it eventually grossed over Rs. 300 crores worldwide. Raees became one of the most successful movies in the history of Indian cinema, breaking several box office records.
The Impact of Raees
The success of Raees had a significant impact on the Indian film industry. It proved that a well-made movie with a compelling storyline and talented cast could still attract audiences in large numbers. The movie also helped to break the stereotype that only movies with big-budgets and star-studded casts could be successful. Raees showed that a movie with a modest budget and a talented cast could still achieve massive success at the box office.
Conclusion
In conclusion, Raees was a record-breaking success that captured the hearts of millions of moviegoers worldwide. The movie’s gripping storyline, talented cast, innovative marketing strategy, and outstanding performances made it one of the most successful movies in the history of Indian cinema. Raees proved that a well-made movie with a compelling storyline and talented cast could still attract audiences in large numbers. The success of Raees had a significant impact on the Indian film industry, and it will be remembered as one of the most iconic movies of all time.
